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Robert Cavallo - Bruce Springsteen   EXHIBITION/ARTIST PROFILE

ARE YOU LOOSE? - 2nd Showing

Robert Cavallo

Exhibition Opening:
Friday, October 16, 2009
Ongoing thru December 31st.

Exhibition Times: Artists Reception
6 pm to 9 pm (10/16), 12 pm to 3 pm (10/17)

By Appointment
Please call 414-238-6888

Click Here to order the book - Are You Loose?          Click Here to order the poster - Are You Loose?

Exhibition Review:
Robert Cavallo originally became involved in the Rock 'n' Roll era from the other side of the lens as the drummer for The Messengers, a Motown recording artist that released its first album on the Rare Earth label. While traveling on tour, Cavallo always kept a camera at hand to capture the best moments on and off stage. When the group disbanded in 1972, Cavallo returned home and joined his fatherís photography business. Utilizing his concert promoter connections, Cavallo rarely missed a concert and captured great bands such as Bruce Springsteen, Ray Charles, B.B. King, Fleetwood Mac, Aerosmith, Queen, Pink Floyd, and The Who. Cavalloís photographs offer an interesting perspective only gained from his intimate first-hand experience in the cultural and historical happenings of the Rock 'n' Roll era.

Of all the many concerts that he photographed, the Bruce Springsteen event at the Uptown Theater on October 2, 1975 in Milwaukee, WI was probably the most memorable one. Early in the show a bomb threat was called in and the theater had to be cleared. The audience was told to keep their ticket stubs and the concert would continue after the building was checked out. At about midnight, Springsteen started up the show and played until the wee hours of the morning.

Images are available as prints, a poster, and also included in a special edition book with text from radio personality Bob Reitman, the emcee for the historic event. Check out a review of the book by David Luhrssen of

Click Here to View Images from the Exhibition

Click Here to view an interview with Robert Cavallo on Fox 6 Wake-Up News


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